“Chicago-based Direct Marketing Services Inc. (DMSI), the multi-title mailer that acquired Montgomery Ward out of bankruptcy in June 2004, has launched a Spanish-language version of the Montgomery Ward Website. The company has also added an “En Espanol” link onto the English-language Ward site…

‘Montgomery Ward’s top priority has always been serving its customers,’ says DMSI president David Milgrom. ‘In fact, Montgomery Ward was the first retailer to guarantee satisfaction to his customers. Today we know that many U.S. consumers prefer to shop in Spanish, which is one of the primary reasons why we decided to offer a Spanish version of the wards.com Website.’ DMSI has employed Spanish-speaking contact center reps for several years.”

Extract from multichannelmerchant.com

Whether in banking, real estate, or retail sales, the American Hispanic community has become a major consumer force. Language Translation Inc. in San Diego has carried out English to Spanish translation and localization projects for such major companies as Wal-Mart, Jack in the Box and Century 21. Your business can also gain clients by tapping into the growing Hispanic market. But to do so, you need high quality language translations - so don’t hesitate to contact us for a free quote. “We speak your language…and theirs.”

Betty Carlson

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A translation manager who supervised 500 transactions in 2006 can expect that number to grow as high as 160,000 by 2009, according to the research firm, Common Sense Advisory. As a result, language service companies will need increasingly efficient tools to manage translation and localization workflow.

Common Sense Advisory’s latest study, entitled "Translation Workflow Management: Managing Workflow for Multilingual Publishing and Website Globalization,” analyzes this demand and outlines different strategies for translation management systems. "The upper echelons of executives are getting the message about how multilingual information publishing drives revenue and customer satisfaction. Companies in the high-tech sectors, including hardware, software, and medical device manufacturers, led the way as early adopters - centralizing their translation procurement strategies and adopting TMS as early as the mid-1990s. Global companies in other industries now follow suit, reports CSA Chief Research Officer, Don DePalma.

Language Translation Inc. has provided language services in the USA and abroad for over 17 years and is ready to help your company meet the increasing demand for multilingual software and websites. We specialize in localization, a complex process which will assure that your company’s message is appropriately conveyed, both culturally and linguistically, to your target audience. “We speak your language – and theirs.”

Betty Carlson

Subscribe to Language Lines, our monthly newsletter, for current information about language and technology in the global marketplace.

On January the 10th 2007, the Internet Society (ISOC) announced a new program, the "ISOC Fellowship to the IETF". The program offers fellowships that fund the cost of attending an Internet Engineering Task Force (IETF) meeting for technologists from developing countries. These will be awarded through a competitive application process for up to five per meeting, and applications are currently be accepting for two 2007 meetings.

The IETF is the Internet’s premier standards-making body, responsible for the development of protocols used in IP-based networks. IETF participants represent an international community of network designers, operators, vendors, and researchers involved in the technical operation of the Internet and the continuing evolution of Internet architecture.

Engineers in developing countries feel the need to participate more in standard-making so that the Internet can be an effective tool all over the world. Localization is another process that aids in effective electronic communication. At Language Translation Inc. in San Diego, we specialize in software and website localization, helping your company achieve a global presence. “We speak your language...and theirs.”

Betty Carlson

Subscribe to Language Lines, our monthly newsletter, for current information about language and technology in the global marketplace.